Early Bird Registration Ends March 12; Addmired, Facebook, and Google Added as Sponsors

PLEASANTON, California - March 6, 2012 -- Percona LLC, the company that makes MySQL faster and more reliable, has announced that March 12, 2012 is the deadline for Birds of a Feather and Lightning Talk submissions for the Percona Live MySQL Conference and Expo taking place at the Hyatt Regency Santa Clara and Santa Clara Convention Center in Santa Clara, Calif., April 10-12, 2012. March 12 also marks the last day attendees can benefit from early bird registration pricing and take advantage of the hotel group rate.

Formerly the MySQL Conference & Expo hosted by O’Reilly and Associates, this “must attend” three-day event provides a great opportunity for MySQL users, developers and vendors to exchange knowledge and information about MySQL and attend breakout sessions, keynotes, and tutorials presented by some of the most respected MySQL practitioners in the industry.

Birds of a Feather

Birds of a Feather (BOF) sessions enable attendees with the same project or topic interests to enjoy some quality face time. BOFs can be organized for individual projects or broader topics (e.g., best practices, open data, standards). Any attendee or conference speaker can propose and moderate an engaging BOF. Percona will post the selected topics and moderators online and provide a meeting space and time. The deadline for submitting a BOF is March 12.

Lightning Talk

Lightning Talks provide an opportunity for attendees to propose, explain, exhort, or rant on any MySQL-related topic for five minutes. All submissions will be reviewed, and the top 10 will be selected to present during the one-hour Lightning Talks session during the Wednesday night Community Networking Reception. The deadline for submitting a Lightning Talk topic is March 12.

Post-Conference Events – Sphinx Search Day

In addition to the previously announced post-conference events for Drizzle Day and The SkySQL & MariaDB Solutions Day, a third post-conference event is now available on April 13: Sphinx Search Day. This is the first U.S. opportunity for the Sphinx user community to showcase the performance, scalability, and flexibility that has “wow’d” users like Boardreader, Craigslist, Dailymotion, Hubpages and Scribd. Sphinx Search Day will provide a technical forum to educate those who are new to Sphinx and to drive innovation for long-time users.

New Sponsorships

Percona is pleased to welcome Facebook and Google as Silver Sponsors and Addmired as the exclusive Tuesday Welcome Reception Sponsor for the Percona Live MySQL Conference and Expo 2012. Additional Sponsorship opportunities for the conference are still available. Sponsors become a part of a dynamic and growing ecosystem and interact with more than 1,000 developers, business managers, technology evangelists, database administrators, and entrepreneurs in the heart of Silicon Valley. Sponsors already committed to the event include:


For more information about the conference, visit the Percona Live MySQL Conference and Expo 2012 website Interested community members can also register to receive email updates about the conference.


Events Details

What: Percona Live MySQL Conference and Expo 2012
Where: The Hyatt Regency Santa Clara and Santa Clara Convention Center
5101 Great America Parkway
Santa Clara, CA 95054
When: April 10-12, 2012

Company Information

Press Contacts
Terry Erisman
Percona LLC
(888) 401-3401 Ext. 555

About Percona LLC

Percona LLC has made MySQL faster and more reliable for over 1,800 consulting and support customers worldwide since 2006. Percona provides enterprise-grade MySQL support, consulting, training, and development services to companies such as Cisco Systems, Alcatel-Lucent, Groupon, and the BBC. Percona's founders authored the definitive book High Performance MySQL from O'Reilly Press and the widely read MySQL Performance Blog. Percona also develops software for MySQL users, including Percona Server and Percona XtraBackup, the only open source, hot backup utility for the InnoDB storage engine. The popular Percona Live conferences draw attendees and acclaimed speakers from around the world. For more information, visit www.percona.com.

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